Our client is one of the largest providers of telephone services, DSL internet access and wireless service in the United States, with over 150 million customers. In a major initiative to boost customer satisfaction with call center service across the United States, they engaged TMI to help improve practices around dealing with customer complaints.
What was delivered:
- A customized complaint handling intervention specifically designed for a leader in telecommunications
- Internal trainers were taught and then certified to deliver TMI’s A Complaint Is a Gift program to 3,500 employees across the United States; feedback for all program was at record high evaluation levels
- The A Complaint Is a Gift concept and process has been integrated into our client’s internal call center communication approach.
What has been achieved:
- Customer satisfaction ratio increased to 95%
- Customer retention rate went from 16% to 33% in call centers where customers called to drop service
- Centers experienced lower employee turnover
- Average number of calls per hour increased; average handling time decreased
- All statistics goals were consistently met.
"I highly recommend this process to any organization dedicated to improving their overall customer satisfaction and loyalty."